news

…LOST PRODUCT OF THE DAY – PARTY WAVE TEE

(05/18) The new “Party Wave” tee is part of our Summer 2012 collection – in stores [...]
LOST.TV – NICE DAY HOME (MHO)

(05/14) Mason Ho, Kai Henry, Tom Doslad, Barron Mamiya and Cheeseburger light up Haliewa and Rocky [...]
LOST.TV – STICKS WE STEAL (mho)

(04/25) Mason Ho steals Carissa Moore's surfboard for a session at Sunset Beach shorebreak. The board [...]
…Lost Weekend Pics

(11/18) 11/18/2010: Here are some random pics we took with our phones last weekend. Ian Crane [...]
PICS OF THE DAY

(11/17) 11/17/2010: …Lost SurfSkate rider Juan Pablo Porras testing his new downhill model in San Clemente, [...]
QUADS, THRUSTERS, TWINS, SINGLE FINS…

(11/16) NO FINS???? Check out this video of Derek Hynd surfing pumping J-Bay on a board [...]
Shop Of The Week – Wave Hounds

(11/15) Whoever said that Seattle is only good for coffee, weather, and grunge… apparently has never [...]
HALIEWA 2010

(11/15) 11/22/2010: Joel Parkinson wins Haliewa and takes the Triple Crown Rating lead! Read the official [...]
Sequence of the Week – Gorkin NSB Double Air

(11/15) This week’s sequence is of …Lost high flying rider Aaron “Gorkin” Cormican punting over two [...]
OX HEALS – Watch him crash!

(11/14) Well, the multi discipline motohead, Jeff “OX” Kargola hurt himself again. But he’s already healing [...]
…Lost Photo Caption Contest #2

(11/12) 12/10/2010: The winner of the grand prize is Shay for his comment, “How to use [...]
North Shore Preview

(11/12) Hawaii Preview Winter 2010 We are only days away from the start of this years [...]
DYSFUNCTIONAL VIDEO PRODUCTIONS

(11/11) Sure, everyone knows being the video guy is ultra-glamorous. You get to hang with all [...]
BRILEY’S BACK

(11/11) …well at least someone got his board back. Mason Ho and Cheeseburger found Shawn Briley’s [...]
CORMICAN INTERVIEW FROM ESPN

(11/10) From ESPN.GO.COM. Words and interview by Matt Pruett. CORMI “CAN” Considering the lowbrow Lost ads [...]
GORKIN’S GUMPTION: ESM ARTICLE

(11/10) Go to EASTERNSURF.COM and check out additional coverage of …Lost rider Aaron Cormican’s recent win [...]
Shop of the Week – Red Dog Surf Shop

(11/10) After opening their doors to the public on December of 1989, Red Dog Surf Shop [...]
BALARAM STACK PUNT OF THE MONTH ON SURFLINE

(11/10) Go to SURFLINE.COM to check out New Yorker and …Lost Surfboard rider Balaram Stack’s “Punt [...]
…Lost twitter contest

(11/09) Bringing Down the Price of …Lost Gear, One Tweet at a Time As you can [...]
SEQUENCE OF THE WEEK: CHRIS WARD FISH AIR

(11/08) 11/8/2010: Sequence of the Week. Chris Ward launches an air on his 5’6″ x 19 [...]
SLATER DEDICATES 10th WORLD TITLE TO ANDY IRONS

(11/06) Slater wins 10th World Title and dedicates it to Andy Irons and his family. 38 [...]
2010 HIC SUNSET PRO 4 STAR

(11/05) Billy Kemper Wins. Kawai Lindo made the semi-finals on his 6’10″ …Lost Surfboard complete with [...]
EDDIE GUILBEAU PROFILE FROM ESM

(11/05) For full article and video in EASTERNSURF.COM CLICK HERE. Check out these pics below from [...]
Rip Curl Pro Search 2010

(11/05) The contest is over. Kelly Slater wins the contest and his 10th world title. Bede [...]
Sequence of the Week – Mason Ho Pipe Masters Barrel

(11/02) This week’s sequence is of …Lost team rider Mason Ho getting deep in the pit [...]
2010 Cold Water Classic

(10/21) 10/24/10 – Mason Ho made it all the way to the quarter final but was [...]
…LOST GETS COVER SHOT ON RACER-X MAGAZINE

(10/20) It’s the first motocross cover …Lost has ever gotten, but on the November issue of [...]
Sequence of the Week – Wardo’s fins free snap

(10/20) This week’s sequence is of …Lost team rider and poster child Chris Ward pushing the [...]
MASON HO RIDES HYDROFLEX TECHNOLOGY

(10/20) LOST.TV – Mason Ho rides a 5’8″ …Lost Sub-Scorcher swallow-tail with Hydroflex Technology during [...]
Sequence of the Week – Gorkin Backside Blow Tail

(10/12) This week’s sequence is of …Lost team rider Aaron “Gorkin” Cormican throwing a mean fins [...]
PORTUGAL WT UPDATE

(10/11) Photo: ASPWORLDTOUR.COM 10/13/10: Davo made an impressive run in Portugal pushing all the way into [...]
Product of the Week – Noah Peacoat

(10/11) For you ladies who love the Holidays, but hate being cold. WAIT NO MORE… The [...]
Shop of the Week – Rockin Fig

(10/10) Rick “Rockin Fig” Fignetti has been selling boards on Main St Huntington since the 80’s. [...]
Jeff “OX” Kargola takes 4th in Suprise Az. (NEW PHOTOS)

(10/07) NEW VIDEO ADDED!! NEW PHOTOS ADDED!! …Lost team rider Jeff “OX” Kargola took 4th place [...]
Shop of the Week – Waterboyz

(10/05) Waterboyz is a shop for surfers by surfers. Located in Pensacola FL, the Boyz opened [...]
Product of the week – Coalition Woven

(10/03) A coalition was created to design the greatest woven known to mankind. The most powerful [...]
Shortboard Shredfest Contest – Lincoln City

(09/30) The call has been made and the Lincoln City Shredfest will commence this Saturday. Contest [...]
…Lost at ECSC Video Recap

(09/15) Check out the 2010 ECSC video and photo gallery to see what really went down [...]
Balaram Stack wins pro mens at Unsound Pro

(09/14) …Lost surfboard team rider Balaram Stack becomes the first New Yorker ever to win the [...]
Product of the Week- ‘Bottle Rock-It’ Money Short

(09/05) This is the first ever high performance boardshort that will pay for itself! Just cut [...]